The ‘Let Me Think About It’ Prospect
Don’t you really hate it when you ask someone to book a home party and they respond with: “Let me think about it?” That used to drive me crazy, until I realized that just about EVERYONE says that, no matter what business you’re in! The worse thing you can do? Say “Ok, call me.” They won’t. Instead? Response with one of these types of opening statements: —“It’s good I called you today” or —“It’s good you came to the party today” or —“It’s good that I emailed you today” And then...
Read MoreTiming is Everything
You’re sitting in your car, at a red light, and then it turns green. You hesitate for 7 little seconds. Beep, Beeeeeep! A whole 7 seconds! And people have the nerve to beep! Are they incredibly impatient or what! Timing is everything, especially in our home party plan business. It’s not enough that you go or do, now you have to go, or do it fast enough!!! Why? Prospective customers who don’t get immediate follow up/attention lose more than their patience. They just move on to someone else, or worse—another company. And your current customer who doesn’t get...
Read MoreWhy You Need Sizzle!
“Sell the sizzle not the steak!” Just how many times have you heard that?And what the heck does that mean anyhow? Here’s a good example of selling the product Luxuria Rash Free Shave Cream as a steak: “This product has all natural ingredients, smells good, comes with a pump, will never leave a razor burn” Here’s how you would sell the sizzle first: “Imagine jumping out of the shower after shaving yourself with Luxuria, having your body feel and smell like you’re rolling in one giant cotton ball! Your skin will feel sooo soft, no...
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