Getting Their Attention without a Smack in the Head
If you haven’t learned this yet as a sales representative and business professional, you will very very soon.You need to get a prospect’s attention in order to initiate a sale (a booking, a referral, anything).In fact, in today’s world where everyone is bombarded with so much from everywhere, how you open a sales call is more vital than packing it full of content and it is more important than the close. So, it doesn’t matter if you are the most knowledgeable, most fun, most professional, have the best products, etc. That stuff matters WHEN you get someone’s...
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