The New Wave of Home Party Marketing: Connection
Connection: the shared emotional feeling of attachment to someone, because of a subject, thing, event, place, smell, sound, thought, experience… If you can truly ‘connect’ with your prospects, they will turn into and become your customers forever. All human beings are naturally drawn to a familiar, especially in unfamiliar situations. The biggest key to have someone COMPELLED to do business with you, is a feeling of connection. Key: start every conversation, every voice mail, and especially emails with a sentence or phrase to seek or validate something that connects...
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