Keeping the Customers You Get

How do you get new customers or keep new customers after you’ve done a home party?
Hint: gone are the days of where you just send a quick email to a hostess after a party, or maybe a customer or two that basically said “It was nice to meet you, just want to remind you of blank promotion.”
Even more difficult is when you write back a few months later when you have hardly any parties booked…it reeks of desperation and reads hard core sales call. And hard core sales calls and emails don’t really work anymore.
Now you have an incredible new tool at your disposal: social media marketing. 
The biggest is Facebook,  plus lots of mommy groups, special interest groups, etc.  
Social media is fantastic for creating, building and maintaining customers through relationships. 
And the party plan business is all about creating, building and maintaining relationships!
So, why bring your customers into your social arena?
1. Because you can continue your conversations in a friendly unobtrusive way. 
2. Because YOU, your face, your posts, can appear on their desktop every single day.
3. Because this gives you the opportunity to communicate offers, announcements, and specials to them and their circles of friends
4. Because it can drive traffic back to your website, Fan page, email inbox, and ultimately increasing bookings and sales. 
Rina Valan
P.S. If you are building a team, crew or down line, being active in social media marketing is absolutely VITAL in getting and keeping their attention!
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