Information Diarrhea

Psst. Let me ask you one little question.

When you call or email someone about your business, do you give them so much information at one time that, uh…feels like an attack of diarrhea?

OK, so you want a nicer name?
Info-Dumping.

Info-dumping is one of the fastest ways to completely overwhelm someone to the point of turning them away from you. And sometimes, it can be forever.

Info dumping can be very costly whether you’re booking a home party, hostess coaching, responding to someone who’s interested in being a sales rep, responding to a question or inquiry.

And this is also true when it comes to those hostess packs for your home parties. Pack them with so much paper, forms, stickers, and it will be thrown into the pile of stuff that never gets looked at again.

And Info-dumping is the surest way to have a down-line NOT call you back! This especially includes training, and coaching your new Reps. You think because you give them all the information at once, they ‘get’ it.

Emails? People just stop reading the first few lines, especially if you got lots of attachments and paragraphs. Keep them brief, you can always send more emails! And besides, if gives you another reason to write, to connect. Give them everything up front-and then you have nothing to pique their interest in a follow up!

Yes, I’m really talking to you.

Teeny bits of information. Frequently.

Get it?
Got it?
Good ; )

—Rina Valan

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Once upon a time, in 1984, a woman named Rina Valan was frustrated about the limits placed on women in the business world and in their personal relationships. Back then, you literally had one choice: raise a family or have a career. In addition, if women complained of lack of pleasure with a partner, it was just assumed she was ‘frigid.’ Those choices were just not acceptable to Rina, and so her mission because clear to be that champion for the financial and personal well-being of women and their partners. With a $10,000 loan from her mother and drawing out all her cash advances on credit cards, in August 1984 Rina started Fantasia Home Parties in a small dusty warehouse in Elizabeth, NJ. She loved her 3 year old daughter so much that she could not bear to leave her with a sitter, so she took her to work every day. In the evenings would train new consultants so they could sell at home parties and be able to support their families AND be there to take care of them too. Today, Rina and her daughter, Emily, still work side by side. So 30 years later, Fantasia Home Parties stands as the pioneer and leader in romance home parties. As one of the founding member of CAHPA (Certified Adult Home Party Association), Fantasia continues to forge the trail and we make it possible for women to be equals in matters of the heart, personal pleasure, or providing income for themselves and family. Some of us do it in pink high heels or sneakers, some are single or married, some are single moms, or some of us are even taking care of own moms. With over 33 years of executive experience in the Home Party and Direct Selling business, her personal attention and real life experience is the backbone of our team. It is not unusual that she shares her working experience daily by coaching and with personal support with both new and experienced consultants.

Rina Valan, President and Founder of Fantasia Home Parties