Competitors: Eat My Dust! Part 2

You can secretly plot in the next few days to do something your competitors in the home party business won’t be doing.

Everyone business wise is gift giving, sending thank you’s and yes, it is one way of showing your customers and hostesses that you value them.

But I’m not talking about sending or mailing a gift or note now. That’s right, you heard me- not now.

So, what is the killer make-them-eat-your dust advice?

Think New Year instead.
You have a much better chance of getting their attention!

Basically, instead of wishing them Happy Holidays you are concentrating on sending good karma for a New Year.

Important: you want to time it right so it arrives right before the New Year.

–It doesn’t have to be costly. A note, along with a coupon for something special next time they see you, maybe a discount, product samplers, etc. If you get whatever it is into an envelope and mail it, it’s even more powerful.

More important than an immediate sale or booking, you build and maintain an ongoing relationship.

You control the cost/investment, and how many you want to do. No one says you have to do all of them! You can spend as little as $1 and on only one hostess (and/or customer.) If you consider that you may only need about 40 regular party hostesses to keep your business thriving, nurturing even ONE means a lot!

So, get out your list! Your customer and hostess list that is!
And let all the others eat your dust!

—Rina Valan

P.S. In case you missed “Competitors Eat My Dust #1”, just click here!

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Once upon a time, in 1984, a woman named Rina Valan was frustrated about the limits placed on women in the business world and in their personal relationships. Back then, you literally had one choice: raise a family or have a career. In addition, if women complained of lack of pleasure with a partner, it was just assumed she was ‘frigid.’ Those choices were just not acceptable to Rina, and so her mission because clear to be that champion for the financial and personal well-being of women and their partners. With a $10,000 loan from her mother and drawing out all her cash advances on credit cards, in August 1984 Rina started Fantasia Home Parties in a small dusty warehouse in Elizabeth, NJ. She loved her 3 year old daughter so much that she could not bear to leave her with a sitter, so she took her to work every day. In the evenings would train new consultants so they could sell at home parties and be able to support their families AND be there to take care of them too. Today, Rina and her daughter, Emily, still work side by side. So 30 years later, Fantasia Home Parties stands as the pioneer and leader in romance home parties. As one of the founding member of CAHPA (Certified Adult Home Party Association), Fantasia continues to forge the trail and we make it possible for women to be equals in matters of the heart, personal pleasure, or providing income for themselves and family. Some of us do it in pink high heels or sneakers, some are single or married, some are single moms, or some of us are even taking care of own moms. With over 33 years of executive experience in the Home Party and Direct Selling business, her personal attention and real life experience is the backbone of our team. It is not unusual that she shares her working experience daily by coaching and with personal support with both new and experienced consultants.

Rina Valan, President and Founder of Fantasia Home Parties