Did I Ever Tell You? You Look Like my Aunt!

 
Connection:  
the shared emotional feeling of attachment to someone, because of a subject, thing, event, place, smell, sound, thought, experience…
If you can truly ‘connect’ with your prospects, they will turn into and become your customers forever.
All human beings are naturally drawn to a familiar, especially in unfamiliar situations.
The biggest key to have someone COMPELLED to do business with you, is a feeling of connection.
Key: start every conversation, every voice mail, and especially emails with a sentence or phrase to seek or validate something that connects you. You may have to reach, but it is important to be sincere. Hey! Maybe you drove through their town once!
For me it comes easy, because everyone always looks familiar: 
“Did I ever tell you, you look just like my Aunt ; )”
–Rina Valan
Copyright 2012 by Rina Valan. No portion of this post may be reproduced without it’s entire content including all links.
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